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Kethi · The Nilgiris · 643243
Badaga kitchen masalas, from the hills to your stove.
Masalas and spice powders made to the household recipes of the Badaga community of the Nilgiris. Cleaned, roasted, ground and blended in small batches near Kethi.
Scroll to turn the pouch
From a Badaga kitchen in Kethi Badaga heritage recipes, made by local women
DIA is run by Mrs. Saraswati Karthikeyan, a member of the Badaga community of the Nilgiris. For years she made masalas the way her family always has and sold them around the hills as 6 Faces. Today the same recipes go out under the name DIA, made with women from the surrounding villages.
Why DIA?
Badaga family recipes
Passed down in Nilgiris homes, now packed for yours.
Made by local women
A women-led enterprise employing women from nearby villages.
Every batch traceable
Raw-material lot, recipe, moisture reading and date recorded for each batch.
Trusted by institutions
Supplied to the Indian Army through GeM.